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For Immediate Release


Contact: Marsha Mardock or Kristina Van Doorn
(480) 968-2552
Mobile: (480) 221-2240
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Professional Speakers Defy Meetings Industry Downturn

(TEMPE, Ariz. -- January 7, 2002) The meetings and tourism industry has felt the crunch in the months since September. However, one primary segment of the industry, professional speakers, is managing to buck this downward trend.

National Speakers Association (NSA), the leading organization for experts who speak professionally, is expecting normal attendance for its 2002 Educational Workshops, February 8-10 in Honolulu and March 1-3 in Atlanta. These three-day Workshops -- expected to attract more than 300 professional speakers are filled with specific nuts-and-bolts sessions designed to build the platform excellence and business skills of people who speak for a living or are working toward that goal.

"I believe our attendance at the Workshops will be the same or greater than in years past," says NSA Executive Vice President Stacy Tetschner, CAE. "As seasoned road-warriors, our members understand the important role face-to-face meetings have -- especially during difficult times like these."

In a recent NSA member survey, 69% of the respondents revealed that the events of 9-11 are having no effect or only a slight effect on their business. So, why is the speaking industry doing so well when hotels, airlines and tourism in general continue to struggle? That answer lies within the walls of the corporations that are turning toward professional speakers for a variety of reasons.

"Companies are relying on professional speakers in this time when productivity has declined, employee morale is low, unemployment is high and a need for hope in the workplace is imperative," says NSA President Jim Rhode, CSP. "The members of NSA are especially prepared for this timely intervention because we are consistently learning from our clients and sharing news and best practices with each other through the Association,"

Visit www.nsaspeaker.org for more information about NSA's 2002 Workshops, including specific agendas, scheduling and registration information. Complimentary media passes are available by contacting NSA at 480-968-2552.

The National Speakers Association (NSA) is the leading organization for experts who speak professionally. NSA's 4,000 members include experts in a variety of industries and disciplines, who reach audiences as trainers, educators, humorists, motivators, consultants, authors and more. Since 1973, NSA has provided resources and education designed to advance the skills, integrity and value of its members and speaking profession. Visit NSA's Web site at www.nsaspeaker.org. NSA: The Voice of the Speaking Profession.®

     
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